Digital Marketing Assistant

Nepal Life Insurance Co. Ltd. • Full-time • Kathmandu, NP • 3w ago

Key Responsibilities

Develop and execute brand marketing strategies to enhance brand positioning and awareness.
Manage and grow the companyâ€™s presence across key social media platforms (e.g., Facebook, Instagram, LinkedIn, TikTok, etc.).
Plan and execute engaging social media campaigns and content calendars.
Collaborate with the design and content teams to create high-quality, visually appealing, and impactful content (e.g., posts, videos, reels, infographics).
Build and nurture relationships with online audiences by responding to comments, messages, and queries promptly.
Track and measure the effectiveness of brand and social media campaigns using analytics tools.
Provide regular reports with insights and actionable recommendations for improvement.
Work closely with sales, product, and customer service teams to align marketing efforts with business goals.
Assist in planning and implementing ATL/BTL activities.
Perform all other activities related to brand marketing as instructed by the supervisor.

Other Specialization

Bachelorâ€™s degree in marketing/management from recognized University.
Proven experience in digital marketing and social media management (2-4 years preferred).
Proficiency in social media platforms, tools, and analytics.
Strong content creation and copywriting skills.
Creative mindset with the ability to think outside the box.
Excellent organizational, multitasking, and project management abilities.
Excellent written and verbal communication skills in Nepali/English.
Good computer skills with a working knowledge of office applications and knowledge of graphic design tools.
Age not exceeding 30 years.

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